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About Us

Our family are huge fans of The Christmas Elf tradition but we were disappointed with the choice of Elves available to buy and the lack of accessories to go with them so we decided to start The Cheeky Elf.

Our Elf toys are cute and cuddly, manufactured to the highest standard and confirm to all the relevant European safety regulations. Our products have all been quality controlled by our in-house expert toy testers (aged 7, 3 and 1)

To find out more about how it all works click here.


Our sister company Garden Toy Store sells high quality outdoor play equipment. We sell wooden climbing frames, playhouses, bouncy castles, swings, sandpits and offer an optional climbing frame installation service. 





Marketing support provided by Ravenswood Marketing Ltd.